Alessandro Ferretti
V I S U A L & P R O D U C T d e s I g n e r
that’s me
I'm a designer with a unique blend of Italian creativity and Dutch technical expertise, passionate about creating innovative products that enhance user experience. My proficiency in and visual communication using Photoshop allows me to translate concepts into compelling visuals, driving successful product development.
I thrive in collaborative environments, leveraging effective communication and brainstorming to achieve the best possible outcome. I believe strong teamwork is essential for compensating for individual weaknesses, and I'm always eager to learn from others. While I'm constantly refining my skills, I'm particularly focused on improving my time management to ensure even greater efficiency in project delivery.
Beyond technical skills, I possess a deep fascination with the power of visual graphics to communicate emotions and information, particularly in motion design and 3D art. This passion fuels my creative exploration outside of work, where I experiment with new programs like After Effects and Blender and work on smaller graphic and motion design projects. Wait, you still didn’t clicked here??
The design process, with its focus on iteration, is a cornerstone of my approach. It allows for continuous improvement and the identification of weaknesses in a product. I actively put this philosophy into practice at MM Design, a leading industrial design studio in Bolzano, Italy. Since joining them in July 2023 as an intern, I've been promoted to Junior Industrial Designer in January, taking on greater responsibilities with clients and projects.
Currently, I'm committed to expanding my knowledge and skills at MM Design while continuously exploring my passion for graphic and motion design through personal projects. This dual focus allows me to bring a fresh perspective and diverse skillset to any design challenge.
working experience
Freelance Graphic designer
Driven by my passion for graphic design, I have expanded my skills as a freelance designer alongside my other commitments. This experience has allowed me to collaborate with a diverse range of clients, among which hairdressers, sprots clubs, a dentist studio and university associations. Through this freelance work I have gained a strong understanding of catering to various design needs and tailoring my approach to each client’s unique brand identity.
2019 - present
junior industrial design - mm design
With this promotion I gained more responsability on projects and communication with clients.
Got acquainted to work in a fast-paced and challenging environment, with tight deadlines and small room for mistakes.
Translated insights from user and usability studies into design solutions, strategies and optimal usability workflows.
Assisted the design and implementation of the design language of the company and its application to the different services and products.
01/2024 - present | Bolzano, Italy
intern industrial design - mm design
Gained global project experience, sharpened presentation skills (visual & verbal), worked alongside with senior designers.
07/2023 - 01/2024 | Bolzano, Italy
intern industrial designer - design2gather
Worked hand in hand with engineers and sales team to achieve affordable solutions that keep the essence of each concept and provide useful and feasible solutions for the market and the client.
Involved in the research, ideation, concept, usability studies, technical implementation and refinement processes, focused on meeting customer needs and market price points.
Led brainstorming session to define new design direction.
02/2022 - 02/2023 | Eindhoven, The Netherlands
intern graphic designer - hmc
Supported senior designers at a leading Ad agency, absorbing their creative process. Produced engaging social media content (posts, videos, GIFs) for successful campaigns and events.
01/2024 - present | Bolzano, Italy
education
Master’s degree - industrial design
Eindhoven University of Technology, The Netherlands
09/2020 - 04/2023
Studies focused on user-centered design, interaction design, and innovation strategies.
I acquired skills in user research and user experience design as well as designing and developing functional connected and interactive systems.
Bachelor’s degree - product design
Università degli studi di Ferrara, Italy
10/2016 - 03/2020
Introduction to multiple areas of design: graphic, communication, typography, product, exhibition, design research, design process.